Benefits of listing as an Entry Tenant
For Entry Tenants, who are often businesses in the start-up phase, the focus is on providing support, visibility, and opportunities for growth. By focusing on support, education, and collaborative marketing efforts, we create a nurturing environment for Entry Tenants, helping them establish a strong foundation for their businesses within the Mall for Women platform.
- For Entry Tenants we create a dedicated "New Arrivals" section on the platform to showcase products. This gives you immediate visibility to customers who are looking for fresh and unique items.
- We offer personalized onboarding support to help Entry Tenants set up their storefronts effectively. We provide resources, tutorials, and assistance to navigate the platform and optimize product listings.
- We regularly feature a start-up spotlight on the Mall for Women website and social media platforms highlighting the story, inspiration, and key products of a selected Entry Tenant to introduce them to a wider audience
- We collaborate with Entry Tenants on content creation. This includes include joint blog posts, social media takeovers, or behind-the-scenes looks at their business. This collaborative content is shared across platforms to enhance visibility.
- We encourage early customer acquisition by offering special discounts on products from Entry Tenants. This not only attracts new customers but also provides Entry Tenants with an initial customer base.
- We conduct marketing workshops or webinars specifically designed for Entry Tenants. We cover topics such as social media marketing, branding, and customer engagement to empower them with essential skills.
- Regularly give shout-outs to Entry Tenants on Mall for Women's social media channels. We encourage them to share these shout-outs on their social media for broader exposure.
- We facilitate a sense of community among Entry Tenants. This can involve creating a dedicated forum or social media group where they can share experiences, ask questions, and support each other.
- We create product bundles that feature items from Entry Tenants. This cross-promotional strategy can introduce customers to multiple start-up brands at once.
- Organize collaborative marketing events or pop-up shops featuring Entry Tenants. This can be a physical or virtual event where customers can explore and purchase products from multiple start-ups in one place.
- We have established a mentorship program where more established businesses and industry experts provide guidance and advice to Entry Tenants. This fosters a supportive environment and accelerates the learning curve.
- We conduct regular check-ins with Entry Tenants to gather feedback, address concerns, and understand their evolving needs. We use this feedback to refine and improve the support and services provided.